An argument, not a content dump
A guide earns a form fill only if it says something your competitors cannot. We build it around one argument and support it with your own evidence.
A guide that works after launch week
The asset is designed to keep being useful in sales conversations, not only in a campaign.
What we need from you
Access to three or four internal experts and permission to cite customer examples, anonymised if needed.
Gated or not
Your call. We provide the form copy either way and can produce an ungated web version.
Reuse built in
Every chapter can be repurposed into articles and posts as separate elements.
“Over the past two years, Ceyhun and MWJ have developed a deep understanding of our product and its value proposition, which has translated into a clear and consistent language across LinkedIn, newsletters, visuals, and content.
Let's define your marketing need
Tell us the argument you keep making in sales calls. That is usually the guide.