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Product video

A short product film that explains what it is, who it is for and why it matters — for the website, events and sales follow-up.

4–5 weeks

Script to final cut

Cutdowns included

How the work runs

Explain it in 90 seconds

A product video is a positioning exercise with a camera attached. We agree the message first, then produce it.

Script

Message, structure and voiceover script agreed before production.

Storyboard

Scene-by-scene plan: screens, motion, footage and captions.

Production

Screen capture, motion design, voiceover and sound.

Delivery

Master film plus cutdowns, captions and formats per channel.

Plan a product video

mwj · video workspace

What you get

One film, every format you need

The master film plus the versions each channel actually requires.

90-second master film

Script, voiceover, motion design, screens and sound.

Social cutdowns

30-second and 15-second versions, captioned.

Formats per channel

Landscape and square, web-optimised files.

Editable project

Source project retained so updates do not mean starting over.

What we need from you

Access to a clean demo environment and one approval round per stage.

No live filming

This element is screen and motion based. Filmed footage is quoted separately.

Pairs with

The demo video, for prospects who want the detailed walkthrough afterwards.

“

With years of hands-on marketing experience supporting a Global ISV like VeriPark, strong Microsoft ecosystem know-how, and a clear focus on B2B Tech and ISV marketing, Ceyhun & MWJ are well-positioned to help organisations execute effective and ISV-ready marketing programs.

Ozkan Erener CEO, VeriPark