How the work runs
Specific beats volume
Outbound works when the list is narrow and the message is uncomfortable in how precisely it names the problem. We build both.
01
ICP and list
Target accounts and contacts, verified, segmented by use case.
02
Sequence copy
Three to five touches per segment, written for a sceptical reader.
03
Infrastructure
Domains, warm-up, sending limits and deliverability monitoring.
04
Run and report
Weekly optimisation, replies routed to sales, monthly reporting.
What you get
A sending machine you can inspect
Lists, copy, infrastructure and reporting — all visible, nothing hidden behind a tool.
01
Verified target list
Accounts and contacts built to your ICP, segmented by use case.
02
Sequence copy
Three to five touches per segment, written and approved by you.
03
Sending infrastructure
Domains, warm-up, volume control and deliverability monitoring.
04
Monthly reporting
Replies, meetings, segment performance and what changes next.
What we need from you
Your ICP definition, a CRM to route replies into, and someone to take the meetings.
Foundation check first
If the website and proof are not ready, we will say so before sending.
Compliance
Sending follows GDPR and legitimate interest rules, with opt-out on every touch.
“When working with technology companies on their growth and commercial strategy, marketing quickly becomes a critical enabler. In those moments, MWJ is one of the accelerators we confidently recommend.
All service groups
Strategy
↗
GTM strategy, audits and fractional CMO
Content
↗
Blogs, case studies, ebooks and reporting
LinkedIn
↗
Company page, newsletter, ads and exec accounts
Product marketing
↗
Decks, brochures, one pagers and product video
Events
↗
End-to-end management, booths and goodies
Demand generation
↗
Cold email, Google Ads and cold calls
Branding
↗
Brand kit, website as a service, presentation kit
Let's define your marketing need
Tell us who you want in the room. We will tell you whether outbound is the fastest way there.